Test with real people
Before launch, have a few people who aren't you try to break it. Fix the confusing bits they find.
Add the snippet and go live
Most tools give you a small snippet to paste into your site. Add it, confirm it loads on mobile, and you're live.
Confirm the snippet loads on mobile before you celebrate — most visitors will chat from a phone.
Read the transcripts weekly
The gold is in real conversations. Each week, read them, spot missed questions, and improve an answer or two. A chatbot is never 'done'.
Key takeaway
A chatbot is never 'done' — the weekly transcript read is what turns it into a real salesperson.